Blog

Social media, cold email and running campaigns — from the OutboundHQ team.

OutboundHQ on YouTube

All articles

Cold Email · Jul 6, 2026

How We Ran Pitch Tank 2.0's Email Campaign — And What We Learned

A behind-the-scenes look at the 6-email drip campaign we built for Pitch Tank 2.0 using OutboundHQ: the design choices, the pitfalls of HTML email, and the stats from 270 leads reached.

Case Study · Mar 18, 2026

8,000 TikTok Followers Without Filming Anything: The Fluent Future Carousels

Four-slide photo carousels, the same shape every time, generated from one brief. Video helped, but the carousels did most of the work — and here is the mechanical reason why.

Social Media · Mar 5, 2026

The Best Time to Post on Instagram Is Not a Number You Can Look Up

Every published best time comes from someone else's audience. Here is how to read your own data, test a change properly, and why the half hour after posting matters more than the hour you chose.

Cold Email · Feb 20, 2026

Follow-Up Sequences: The Cadence We Used, and Why Email Four Mattered Most

Most sequences stop at email two. Ours ran six emails over 25 days, and the best replies came from the fourth. Here is the schedule and the reasoning behind each step.

Cold Email · Feb 10, 2026

Email Deliverability: The Mechanics That Decide Whether You Reach the Inbox

Spam filters do not read your copy. They watch your sending curve, your authentication records and where your links land. Here is each mechanism and what to do about it.

Cold Email · Jan 28, 2026

Cold Email Subject Lines: What Actually Moves Open Rates

Our best-performing cold email had an entirely boring subject line. Here is what the subject can and cannot do, with the patterns worth using and the ones that quietly cost you.

Social Media · Jan 22, 2026

LinkedIn Outreach: Why the Profile Visit Should Come Before the Email

The highest-leverage change we made to cold outreach had nothing to do with the email. It was being a familiar name before the message arrived.

Social Media · Jan 19, 2026

7 Best Metricool Alternatives for Social Media Management in 2026

Metricool charges $22-83/month in 2026. These 7 Metricool alternatives offer AI content generation, email marketing, and better pricing — including free plans.

Social Media · Jan 19, 2026

7 Best Hootsuite Alternatives: More Affordable & Feature-Rich Options in 2026

Discover affordable Hootsuite alternatives that offer comparable features, AI-powered content generation, and can save you $10,000-45,000 per year.

Social Media · Jan 19, 2026

7 Best Buffer Alternatives: Better Features & Value in 2026

Buffer's per-channel pricing adds up fast. These 7 Buffer alternatives offer AI content generation, email marketing, and flat-rate pricing — starting free in 2026.

Social Media · Jan 19, 2026

7 Best Sprout Social Alternatives: Save Thousands Without Sacrificing Features

Sprout Social costs $199-399/user/month. These 7 alternatives save teams $10,000-45,000/year while adding AI content generation and email marketing.

Social Media · Jan 19, 2026

7 Best Later Alternatives: Better Features & Value for Social Media in 2026

Later's social set pricing starts at $25/month. These 7 Later alternatives offer AI content generation and email marketing — some with free plans. Compare and save.

Social Media · Jan 19, 2026

7 Best SocialBee Alternatives: Find Your Perfect Social Media Tool in 2026

SocialBee's complex category system isn't for everyone. These 7 SocialBee alternatives offer simpler workflows, AI content generation, and email marketing — from free.

Cold Email · Jan 15, 2026

Cold Email Personalization at Scale: Why We Only Personalize the First Line

Personalizing every paragraph takes about forty minutes an email and nobody sustains it. Here is the one line that does the work, and the research routine behind it.

Social Media · Jan 12, 2026

Twitter/X Outreach for B2B: The Unfiltered Guide

How to use Twitter/X for B2B outreach without being annoying. Real strategies that build relationships and pipeline.

Social Media · Jan 9, 2026

Instagram DM Outreach for Brands and Influencers: What Actually Works

How to use Instagram DMs for brand partnerships, influencer outreach, and B2C sales without getting ghosted.

Cold Email · Jan 8, 2026

The Psychology of Persuasive Outreach Copy: What Makes People Respond

Master the psychological triggers that turn cold outreach into warm conversations and booked meetings.

Cold Email · Jan 7, 2026

A/B Testing Your Outreach Campaigns: The Data-Driven Playbook

Stop guessing what works. Learn how to A/B test your cold outreach like a pro and systematically improve response rates.

Cold Email · Jan 6, 2026

Building Outreach Lists That Actually Convert: Targeting and Segmentation

The quality of your outreach list determines everything. Learn how to build, segment, and enrich lists that deliver results.